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All Posts By

Robert Du Toit

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A year of Brand New!

With the Covid-19 pandemic about to enter a third year, 2021 hasn’t been without some unique challenges. A design studio based in various locations requiring a new norm of daily video-call reviews, an economy struggling under the immense pressure of…
9th December 2021
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The value of Brand DNA.

With the recent public discourse around the Absa rebranding turning towards the inevitable negative sentiment, I was reminded by the success of long-term design strategy in defining the course of business success. Could you imagine a BMW without its iconic…
8th August 2018
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Fight against the ugliness.

A few weekends back I took my car in for its fortnightly wash. My local carwash has a customer waiting area with a great coffee bar adjacent to a small lounging area. With cappuccino in hand I settled down in…
30th July 2018